Expertise
- Copywriting and editing
- Content Marketing
- PR and Communications
- Digital Marketing
- Marketing
- Content Writing
- Marketing Communication
- Strategy
- Copy writing
- Writing blogs
- Writing Articles
- Writing Services
Summary
Creative copywriting, PR and marketing content to get your business noticed.
Do you need some fresh words for your business? Are you doing enough to highlight your business successes, using PR, marketing communications and online content to help generate more leads?
True impact in writing comes from art, not chance. How you present your business in words, online or in print, can be highly influential in widening your customer base, increasing sales potential and improving performance.
The right words and copy can play a pivotal role in giving your business a stronger voice and a bigger profile. Working with an experienced copywriter helps create a positive narrative around your business, highlighting practical examples to demonstrate how your products and services benefit your customers.
I can help you with:
- High quality copywriting and content generation for websites, blogs, press releases, social media and all forms of marketing and promotional materials
- Business success stories to alert potential customers to new products and services
- Media engagement to place PR stories and target specific industry sector publications on your behalf
- Profile raising to help lead generation and increase sales, at a fraction of the cost of advertising.
Please get in touch if you would like to review your current communications activity and adopt a more cost effective strategy to promote your services and expand your customer base.
You can see what clients think by visiting: http://www.tomwillcoxpr.co.uk/testimonials.html
Expertise
Range of services:
- Website content generation/editing & checking.
- Copywriting/editing for all types of marketing materials.
- Social media management.
- Production of press releases/promotional picture stories.
- Distribution/'selling in' of news items to multiple media outlets.
- Video narration scripting & editing.
- Organising photoshoots & broadcast interviews.
- Drafting speeches & presentations.
- Handling media enquiries & response scripts.
- Planning/implementing communications strategies.
- Training in PR techniques, media skills & photography.
- Public & stakeholder engagement campaigns.
- Internal communications.
- Reputation management.
- Political/economic report writing.
- Proof reading.
Experience
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Tom Willcox PR & Copywriting
Director
- Current
Education History
-
History & Classics
Ampleforth College / University of Newcastle upon Tyne
1991 - 1994
Qualifications
Royal Society of Arts - ‘Meet the press’ training
Council of Mortgage Lenders - Media training
ACIB Marketing of Financial Services, ACIB Law & Practice
BA Hons History & Classics
CIPR award winner
Interests and Hobbies
Sector specific experience: Energy & environment, regional economic development, healthcare, education & training, European funding, government & public sector, international trade, legal & financial services, local enterprise growth & SME development, manufacturing & engineering, regeneration & property management, travel, tourism & leisure, customer service, change management and public consultation projects.
