Expertise
- Marketing
- Digital Marketing
- Marketing Communication
- Marketing strategy & plans
- Marketing Strategy
- Marketing Consultancy
Summary
Experienced Marketing Professional with a extensive knowledge of developing, implementing and measuring strategies for entrepreneurs and small businesses. Comfortable working on large or smaller project, I can plan and think quickly and sharply. Skilled in Digital Strategy, Management, Business Development, Marketing Strategy, and Digital Marketing.
Experience
-
ESIMBI
marketing communications officer
1 - 5 Employees 2016 - 2019· Created and implemented strategies for ESIMBI T-shirt campaigns, ESIMBI workshops in Kinshasa, Education is key fundraising campaign.
· Monitored all corporate social media accounts and websites to ensure positive online presence using Hootsuite, google analytics and Facebook for Business for ESIMBI and ESIMBI magazine.
· Carried out research into competitor products & other trends for all campaigns.
· Develop partnerships & relationships with third parties to meet strategic objectives for ESIMBI, ESIMBI magazine and Tina Lobondi brand.
· Content creation for ESIMBI and ESIMBI magazine
-
NESTAC
marketing communications officer
1 - 5 Employees 2019 - Current- Update website
- In charge of social Media
- In charge of networking and event advocacy
- Social media and online usage Training
- Blog development.
-
Fresh Off the Runway
marketing communications officer
1 - 5 Employees 2014 - 2016- Sourcing sponsorship opportunities.
- Sourcing designers, models, photographers and hair and makeup team.
- Monitored all social media accounts and websites to ensure positive online presence using Hootsuite, and Facebook for Business for the brand.
- Publicizing campaigns via social media sites like Twitter and Facebook.
- Created content for social media using Canva and Microsoft publisher
Education History
-
Marketing Management
Manchester Metropolitan University
2008 - 2011- Strategic Marketing Management
- International Global Marketing
- Strategic Advertising Planning
- Demand Chain Management
- Consumer Psychology / Behaviour
- Ideas, Creativity and Entrepreneurship
- Social Enterprise
- Dissertation: The Consumption of ethical brands/products and the female consumers: Investigate ethical cosmetics brand and products perception and awareness in the female population and how it affects the purchase decision.
-
Digital Marketing Communications
Manchester Metropolitan University
2017 - 2018- Marketing in Practice
- Strategy for Digital
- Organic and Paid Digital and Social Media Practice
- Rich User Experience
- Content Strategy
- Digital Measurement and Evaluation
- Marketing Masters Level Learning
- Live Client Brief