Expertise
- Brand Development
- Business Consultancy
- Leadership & Management
- Coaching & Mentoring
- Busines Development
- Sales & Leadership Specialist
- Business strategy
- SCALE UP ADVICE
- Change & Transformation
- Non Executive Director
- Go-to-Market Strategy
Summary
Rhona Munro is a passionate go-to-market and brand development executive with a deep strategic and entrepreneurial conviction. With a 36-year successful track record in the global consumer technology, sports, health & well being and lifestyle markets, her proficiency and expertise in business and go-to-market strategy is second to none. With an insightful wisdom of what truly makes a brand, coupled with innate knowledge and experience in both direct and indirect sales models, she is adept in the development and optimization of global sales channels, with particular strengths in identifying and aligning commercial opportunities among appropriate partners and translating business plans into successfully implemented business strategy.
Rhona is the Founder of RHO Europe - a global brand development agency based in the UK. Having efficaciously worked with over 50 brands, Rhona’s vision, tenacity and capacity to diversify, has allowed her to evolve and sustain a successful consultancy business for the last 22 years in a competitive market that has seen significant transformation during that time.
Alongside running a consultancy business, in 2010 Rhona graduated from Portsmouth University with a Masters in Coaching & Development. Combining this achievement with a parallel qualification of Emotional Intelligence Practitioner has inevitably provided Rhona with the perfect complimentary skill set to mentor and coach brands at the same time.