04.06.2024

6 Reasons Why Your Business Should Invest In Cyber Security Solutions

Red Penguin Group Ltd Technology & Software

6 Reasons Why Your Business Should Invest In…

In the world of business there are many things you need to do in order to ensure that your business stays safe and secure, but as well as burglar alarms and CCTV, you also need to consider your digital security measures.

Cyber crime is now one of the biggest threats to almost every type of business in the world, so it is vital that you have systems in place to protect you from it.

The modern world means that the infrastructure of most businesses is now built around IT. We are all heavily reliant on it, but without adequate cyber security we leave a door open for criminals to expose vulnerabilities and cause your business huge amounts of damage. There are many reasons why your business should invest in Cyber Security Solutions, and this is just a few of them:

1. Cyber threats

Cyber threats can come in many different forms, including ransomware, phishing, and malware, meaning that breaches of IT systems are becoming more and more common. These threats grow in sophistication at a rapid rate in order to try and outsmart businesses who might be vulnerable.

If breach occurs, it could do untold damage to your business. Not only will the personal data of all of your customers be at risk of falling into the wrong hands, but it could also be lost to you forever.

Cyber criminals are also capable of infiltrating many of your systems, ensuring that your business effectively grinds to a halt in an instant. They can stop things from working, redirect your website to other places or provide a window into everything that you do.

If the criminals have managed to implant a virus into your system, you have then also given them a way to pass this on to other people and allow their attacks to continue. As you can imagine, the damage this could do to your business is vast. There will be huge amounts of downtime while the problem is solved, massive reputational damage, costs involved in fixing the problem and valuable data lost forever.

That is why installing cyber security solutions such as firewalls, antivirus software and encryption can all help to keep the cybercriminals out and allow your business to continue running smoothly.

2. Compliance

Every business in the UK must abide by strict GDPR rules in order to ensure that the data you collect is used properly and kept safe at all times. In addition to this, you will probably also be affected by the Payment Card Industry Data Security Standard (PCI DSS) and the Health Insurance Portability and Accountability Act (HIPAA).

These regulations all come with stringent measures that it is essential that businesses abide by. A failure to do so can lead to some hefty penalties and even legal action in some cases. By putting the appropriate security measures in place to protect the information that you hold and by conducting regular audits to see if there is more that you could do, you can ensure that your business remains compliant with all relevant legislation.

3. Protecting your customers

Customers part with all sorts of information when they work with us, from simple contact details to financial information and other quite sensitive data at times.

They willingly hand this over to businesses, trusting that it will be kept safe. This data is incredibly valuable to cybercriminals and so they work very hard to try and breach your systems to get hold of it.

Once they have it, they have the ability to empty bank accounts, steal identities and cause huge amounts of damage to all sorts of innocent people. You have a legal and moral duty to ensure that you keep this information as safe as you possibly can, which is why you need to install all necessary cyber security measures.

Your customers are the wheels that keep your business turning, so if you allow them to be harmed, everything else is likely to stop.

4. Business reputation

We have already looked at the immediate problems that your business could face in the event of a cyber-attack, but there are also some long-term repercussions that could be even more harmful.

As any data breaches now have to be reported to the ICO and to any customers who might have been affected, you will not be able to keep problems under your hat. The fact that you have been hit by an attack in this way and caused distress and harm to your customers will not go unnoticed and it can do huge amounts of damage to the reputation of your business.

You will probably find that many customers who have become victims of your attack will move away from you, whilst potential new customers might steer clear when they hear the news. Cyber security solutions can help to prevent the initial problems, but they are also there to stop the long-term damage to your brand image that can be devasting.

5. Remote working

There are now more people than ever wanting to work from home, but without proper cyber security this can make your business vulnerable. When employees are working from different locations, your business can be accessed through the Internet of Things, unsecured Wi-Fi and shared devices.

Cyber security solutions can provide secure centres for storing data and can help with protecting home Wi-Fi and track user data, making remote working an option for many more businesses.

6. Build trust and credibility

Putting robust cyber security measures in place is a great way to help build trust and credibility with your customer base. It shows that you take your relationship with them seriously and that you are an organisation that they can do business with securely.

The threat for businesses is very real and extremely costly so it is important to do all you can to put as many security measures in place as possible. This helps to ensure the smooth running of your business knowing that your customers and your reputation are safe.

  • Business
  • Cyber Security
Red Penguin Group Ltd Technology & Software

David Henley is the Director of The Red Penguin Group, a specialist IT firm that offer fully managed telecoms and IT services in and around Nottingham.

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